Robert Craft, the owner of New England Patriots, is back. He is working on racism again. He asks the United States again to look at himself. He is using the biggest American game as a way to play it again.
As he did last year, Craft releases Super Bowl Ads from his Foundation to fight anti -Semitism. This is called “I have no reason to hate it.” Celebrity Snoop Dog and Craft’s many years of friends, and of course former quarterback Tom Brady will appear.
Why is craft doing this? Craft looks around the country and keeps shaking him around him.
“I’m worried about what’s going on in this country,” he told USA Today Sports. “I’m trying to show how we can get better in ads.”
Follow the first super bowl advertisement called FCAS’s “Silence”. One of them features Dr. Clarence B. Jones, a famous civil rights leader, and has a symbolic “I have a dream” speech by Dr. Martin Luther King Jr. It played an important role.
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Craft established FCA in 2019. He did it to fight anti -Semitism and all hatred.
“The Foundation to fight anti -Semitism is doing incredibly work. I am honored to be with them in the battle with hatred,” Brady said in a statement. “This super bowl and soccer are in my heart, but it’s even bigger. I build a world where hatred has a place. The reason for hating the campaign is not just a message. That’s moving. I am one of them. I am proud of it.
Snoop Dogg states in some statements: Stand on hatred. “
You can discuss many things about the latest craft super bowl messages. Many people like listening to it. Others ignore it. Some hate it. (These people are most needed to listen.) Some people will protect politics from sports. Craft evokes many different emotions along many different fault lines.
We all come out of the eco -systems of various silos and information and are sitting for this game. Some people use this moment. Some are not. This is the United States. This is our work.
For those who have been paying attention, there is no room for discussion is that the craft is correct. The United States is on the cliff. Dangerous thing. There is no need to go to all examples of the reason. But that’s right. Look around. Hate is everywhere.
“We need to control this,” Craft said.
“This ad,” craft explained, “I’m calling for action.”
Craft regards these ads as the UG counter that he is looking at in the country. He does not change the world, even with the power of his important star, but it can change his mind to one or two or thousand.
“There is no reason to hate,” Craft said. “Why do you hate someone for their skin color, or how to worship God? Or their lifestyle?”
“As long as you treat people with respect,” he said. “We are not born with hatred. We are born with empathy.”
So how did commercials be born? Craft, who has been knowing Snoop since the 1990s, was called an entertainer and asked if he would do it. Snoop was in. Craft then called Brady and said that the quarterback was Jesus.
Craft asked one last question. What do he say to those who dislike it?
“I tell them to confront them,” Craft said.
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