The Data Protection Commission (DPC), the Irish data regulator, said on Friday it began an investigation into Elon Musk’s X on the use of social media platforms for personal data collected from European users to train Grok.
DPC will investigate how European users will “configure” posts that European users can publish, according to a Reuters report. Strong Irish privacy regulators have previously issued fines to Microsoft, Tiktok and Meta. The fines totaled around 3 billion euros (approximately $3.38 billion).
X quietly chose users to share data with Musk’s AI company Xai and trained the AI chatbot Grok in 2024. Last month, Musk announced that Xai had acquired X.
Irish data regulators can impose a fine of up to 4% of a company’s global revenue under the EU’s GDPR regulations. The agency’s latest enquiries come after X sought a court order last year to limit the processing of European user data for AI training.