For some fans, the Super Bowl commercial is just as much of a huge experience as the game itself.
This year, the price of the 30-second spot has reached around $8 million in the weeks leading up to the game. Over the years, high-profile opportunities at America’s biggest sporting events have produced some of the most memorable commercials in American history.
Since 1989, USA Today Ad Meter has surveyed viewers live on Sundays and awarded the annual winner of the highest rated commercial.
Advertising Meter 2025: What was the best commercial?
Let’s take a look back at some of the Super Bowl 59 commercials on Sunday:
Advertising Meter 2025: Sign up and rate all commercials from the big game!
Budweiser Clydesdales Super Bowl Commercial
Dove Super Bowl Commercial
Little Caesar’s Eugene Levy Super Bowl Commercial
Shaboozey Geek Super Bowl Commercial
Marvel Thunderbolt Trailer
Angel Soft Super Bowl Commercial
Rum truck commercial with Glen Powell
Durasel Tom Brady Super Bowl Commercial
He gets us a Super Bowl commercial
Rocket Mortgage “Take me home, country road”
Love Hurts Commercial: Jalen Hurts for Jordan Brand
Ray-Ban Super Bowl Commercial and Meta
homes.com
Lilo & Stitch Super Bowl Commercial
Jurassic World Play Trailer
The NFL grand finale will return to New Orleans and the gateway to Superdome. That way, the Mini Blockbuster lineup will attract attention from a large audience that surpassed 123 million people in 2024, making it the latest marketing maestro among a competitive, creative crowd.
Super Bowl Commercial Fans – Welcome to the 2025 USA Today Advertising Meter!
We have launched the 37th edition of our commercial ratings, a benchmark for measuring consumer opinions on the game’s most well-known ads since 1989. Commercial block.
– Rick Starr
When will the Super Bowl commercial begin?
Super Bowl 59 starts at 6:30pm and all entries on the USA Today Ad Meter will be played during the game.
What is the commercial cost of the Super Bowl?
The cost of the Super Bowl commercial continues to rise a year after the big game sets a record for viewers once again.
In the weeks leading up to the game, the 30-second ad cost up to $8 million, making it the most expensive Super Bowl commercial in history.
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